Creative Communication

Hamburg | Marketing and Communication Track Courses

2 sessions / week
This is a FREE course

 If you're interested in our Fall semester, please fill out the interest form to stay informed.

Course Overview

Located in Hamburg, recognized as Germany's media capital, ReDI School, in collaboration with Accenture Song and Beiersdorf, will pave the way for inclusive educational opportunities that tap into the city's thriving media and IT hub.

In this course you will work on a project based on a brief from Beiersdorf NIVEA and experienced professionals from Accenture Song will guide you through the process of creating and pitching your project.

- Digital Marketing
- Digital Communication
- Communication Strategy
- Design Thinking
- Prepare and pitch a project to a potential client
- Soft skills for job readiness through career trainings and events
- Job Readiness: Soft skills through career trainings geared towards preparing you for job applications & interviews, networking events and job fairs.
- You will learn from experts in the industry to start a career in tech.
- You can commit at least 10 hours a week (classes + self-study), 80% attendance of the course is required for graduation.
- You can commit at least 8 hours for career workshops or trainings during the semester.
- You have an interest in the design, creation, and marketing of a campaign.
- You are able to understand and speak English.
- You are located in Hamburg.
We would like to invite you to be creative and prepare the following to present during your interview:
1. Promo Idea
Small gifts maintain customer loyalty and attract new ones.
Think of a small, not-too-expensive promotion idea for a Burger Restaurant.

2. Naming Idea
The railway has several special tickets like "50%" or the "Family Ticket." Now, a new one is introduced. A ticket that allows you to bring bigger pets along. Your task: Invent a name for the ticket that is understandable and fun to memorize.
The format is free to choose, but the presentation shouldn’t take longer than 3 minutes. Please send the file to students-hh@redi-school.org after your interview.
Enjoy the creative journey!
- Enhance your career opportunities in a digital landscape
- Develop skills that will help you stand out in an ever-changing and competitive market
- Develop skills that will help you think creatively.
- Increase your project portfolio and improve your presentation skills.
- Career & Soft Skills Workshops, Company Visits
- ReDI Mentorship Program (mentors in the IT industry)
- ReDI Talent Pool (job listing platform)
- SkillBuild Self-paced learning (by IBM & ReDI School)
- You should expect to spend a minimum of 8 hours for career workshops or trainings during the semester.

Course Impressions

Testimonials

“The ReDI School has had a tremendously positive impact on my career path. I'm still wondering what to do next, but I know that integrating digital skills definitely opens doors.”

“I am just a newbie to Tech and I see a long way ahead, but I always feel motivated. Thank you and I am glad that ReDI is always by my side throughout this journey.”

“When I say the opportunity I had at ReDI School was life changing, it was because I saw that it was worth coming here, betting my last coins and actually staying in Berlin and bulding my life here. Everything is still in a process. But for the first time, I feel strong enough and useful with the skill I learned this semester. Thank you”

Hamburg | Mix of online and in-person classes
Classes: Mon & Wed 19:00 – 21:00
Spring Semester: March-June
Fall Semester: September-December
Teaching language: English
Age: 18+